August 23, 2017

Styla and OXID eSales announce strategic partnership and organize a content commerce webinar

Berlin, August 23rd, 2017: Styla, the leading content commerce suite, and OXID eSales, one of the leading providers of e-commerce solutions, today announced a new strategic partnership. The partnership combines Styla’s expertise in content with OXID eSales’ proficiency in e-commerce in order to improve KPIs of online retail brands.

According to Accenture, 68% of today’s customers expect to have a seamless digital experience when it comes to online shopping. Styla and OXID are uniting their efforts in merging content and commerce worlds to address the increasing demand for creating smooth customer journeys that brands are facing today.

What scares many brands away from trying the innovation approach is the complicated and long-lasting implementation process. The module that connects the Styla suite with the OXID platform and vice versa was built as a plug & play system by longtime OXID partner agency Norisk. The standard integration reduces the time and cost of the process and makes it easy for brand retails to start working with both solutions.

“We are very pleased to start a strategic partnership with OXID eSales. We are already working together with many clients like Bettenrid, Ragman, van Laack, Siemes Schuh Center, Bartu, and Lodenfrey. Now we see more and more brands using Styla or OXID that are eager to implement a content commerce strategy. That’s why we decided to make the integration with both systems as easy as possible”, explains Lucas Schnabel, Partner Manager at Styla.

To provide even more value and knowledge, Styla, OXID and their shared client Ragman have teamed up to organize a live webinar on “KPIs; what really matters for successful content commerce”. On September 7th, Daniel Kurrasch, Vice President Sales from Styla, and Caroline Helbing, Business Analyst & Content Writer from OXID eSales, will discuss why content commerce is important, what the benchmark KPIs are and Ragmans’ Head of E-Commerce Markus Weber will present the showcase. The webinar is free to join.

“We invite OXID and Styla users, but also all marketers and e-commerce experts who are interested in improving their content commerce results or would like to try this strategic approach for their retail brands.” adds Caroline Helbing, Business Analyst & Content Writer at OXID eSales.

About Styla:

Founded by Philipp Rogge and Franz Riedl in 2012, Styla is a content commerce suite that automatically designs content and makes it shoppable, inspiring customers to buy more. Styla’s automation technology is creating the design itself and ensures that the content looks attractive on all devices. A seamless integration with all common e-commerce systems allows an easy embedding of products and creates a whole new world of shoppable inspiration. Brands and e-commerce stores, such as Christ, Foot Locker, Mavi Jeans, SportScheck, OBI, engelhorn or PKZ, are already relying on Styla.

About OXID eSales:

OXID eSales AG, based in Freiburg Germany, is one of the leading providers of e-commerce solutions. Numerous of B2C and B2B online shops value the scalability, modularity and quality of OXID eShop. This includes major companies such as 3M, Murrelektronik, Unilever Food Solutions, Intersport, Gravis and Deutsche Post. They benefit from the implementation of flexible, fully customisable solutions (fast ramp up, low costs), from the know-how of over 150 certified OXID solution partners and from ongoing direct contact with the company’s professional support and development teams. OXID eShop has been developed and published as commercial Open Source Software. This means that users benefit from fast, innovative turnaround, high quality development and dependable, long-term investment security.