Agency Story - Blackbit digital Commerce

Blackbit Store runs on Styla

Agency Story Blackbit digital Commerce.png

Company info

About:
Blackbit digital Commerce is a full-service digital agency founded in Göttingen in 1989. A sign of sustained successful work, a strong bond with their partners and a healthy management team that reads the signs of the times and reacts in good time to international and national developments in the industry.

Agency:
blackbit.com

Store:
shop.blackbit.com

Location:
Göttingen, Germany

Your agency for digitalization projects

With a passion for design, technology, strategy and marketing, ecommerce and social media, content marketing, search engine optimization, strong communication concepts and strategies for the rapidly growing digitalization, Blackbit digital Commerce is your agency for the digitalization project.

The rapid succession of technical innovations has always been an issue for Blackbit digital Commerce. Adapting and optimizing these innovations to create added value for users and business partners is the secret of its success.

The challenges

In today's world, where customers’ expectations are constantly rising and competition in digital commerce is increasing, ecommerce agencies such as Blackbit digital Commerce are facing several challenges.

  • Winning new customers and projects: In order to win new projects for existing and new customers, agencies must be able to make competitive offers that both meet the technical requirements of the customers and are within their financial frameworks.
  • Customer expectations vs. realities: Meeting customer expectations in the face of rapid technological advancements proves to be an ongoing struggle. Customers, eager to embrace the latest trends e.g. going headless, often have unrealistic expectations about the time and cost of implementing new technologies.
  • Tech stack dilemma: The fast-paced evolution of frameworks, languages and platforms makes it challenging to select the right tech stack for each customer based on their requirements for an online store and financial resources. In addition, the latest technologies such as headless infrastructures are generally only available to larger enterprises that have the necessary manpower and financial resources for implementation and maintenance.
  • Unexpected surprises during projects: Working with a complex headless infrastructure can lead to unforeseen technical complications, which in turn can cause additional work, higher project costs than calculated, and also delay the customer's go-live.

Company info

About:
Blackbit digital Commerce is a full-service digital agency founded in Göttingen in 1989. A sign of sustained successful work, a strong bond with their partners and a healthy management team that reads the signs of the times and reacts in good time to international and national developments in the industry.

Agency:
blackbit.com

Store:
shop.blackbit.com

Location:
Göttingen, Germany

Your agency for digitalization projects

With a passion for design, technology, strategy and marketing, ecommerce and social media, content marketing, search engine optimization, strong communication concepts and strategies for the rapidly growing digitalization, Blackbit digital Commerce is your agency for the digitalization project.

The rapid succession of technical innovations has always been an issue for Blackbit digital Commerce. Adapting and optimizing these innovations to create added value for users and business partners is the secret of its success.

The challenge

In today's world, where customers’ expectations are constantly rising and competition in digital commerce is increasing, ecommerce agencies such as Blackbit digital Commerce are facing several challenges.

  • Winning new customers and projects: In order to win new projects for existing and new customers, agencies must be able to make competitive offers that both meet the technical requirements of the customers and are within their financial frameworks.
  • Customer expectations vs. realities: Meeting customer expectations in the face of rapid technological advancements proves to be an ongoing struggle. Customers, eager to embrace the latest trends e.g. going headless, often have unrealistic expectations about the time and cost of implementing new technologies.
  • Tech stack dilemma: The fast-paced evolution of frameworks, languages and platforms makes it challenging to select the right tech stack for each customer based on their requirements for an online store and financial resources. In addition, the latest technologies such as headless infrastructures are generally only available to larger enterprises that have the necessary manpower and financial resources for implementation and maintenance.
  • Unexpected surprises during projects: Working with a complex headless infrastructure can lead to unforeseen technical complications, which in turn can cause additional work, higher project costs than calculated, and also delay the customer's go-live.


The solution

To be successful in the dynamic world of digital commerce, it is for Blackbit digital Commerce of utmost importance to stay on top of the latest technology and offer their clients impressive shopping experiences. What they recommend to their clients, Blackbit digital Commerce, wants to exemplify themselves by using the innovative headless solution Styla to optimize their own online store Shop-Blackbit.com based on BigCommerce.

Styla contains: 

  • PWA storefront to enable mobile-first commerce
  • Page builder with a no-code WYSIWYG editor and drag & drop functionality
  • Automatic image compression and optimization
  • Pre-rendering engine for ultimate performance increase and conversion-optimization
  • Cloud hosting and a super fast globally CDN
Agency Story Blackbit.png

The solution

To be successful in the dynamic world of digital commerce, it is for Blackbit digital Commerce of utmost importance to stay on top of the latest technology and offer their clients impressive shopping experiences. What they recommend to their clients, Blackbit digital Commerce, wants to exemplify themselves by using the innovative headless solution Styla to optimize their own online store Shop-Blackbit.com based on BigCommerce.

Styla contains: 

  • PWA storefront to enable mobile-first commerce
  • Page builder with a no-code WYSIWYG editor and drag & drop functionality
  • Automatic image compression and optimization
  • Pre-rendering engine for ultimate performance increase and conversion-optimization
  • Cloud hosting and a super fast globally CDN
Agency Story Blackbit.png

Discover the Pimcore bundles provided by Blackbit. Go to store.

Blackbit digital Commerce products.png

The result

A headless solution where the frontend and backend systems are decoupled from each other, gives Blackbit digital Commerce greater flexibility and speed in the development and implementation of changes. And Styla offers far more advantages:

Only one solution needed

One of the biggest advantages of Styla is that it has everything an agency needs to go headless. There is no need for additional software, hosting or CDN. Styla contains all the building blocks of a headless architecture and thus reduces the complexity of putting together a headless architecture in the first place. This saves time and development costs, and makes projects for Blackbit digital Commerce less unpredictable and easier to calculate.

Customized frontend design

Customizing their design also turned out to be simple for Blackbit digital Commerce. The employees did not require any training or extensive developer skills. With Styla's intuitive user interface, Blackbit digital Commerce was able to easily adapt their frontend design to their needs and corporate design (font, colors, spacing, footer, etc). Besides that, the typical Blackbit digital Commerce burger menu was also implemented in the online store.

Integration of preferred third party providers

With its existing headless architecture, Styla offers simple integration options for third-party applications. For the online store Shop-Blackbit.com, Blackbit digital Commerce effortlessly integrated the consent management platform Usercentrics and the heatmap tool Hotjar, knowing that they can integrate further applications when needed in the future.

Affordable and powerful headless solution

From a cost perspective, Styla is an affordable alternative to Vue Storefront, making it an interesting option for smaller businesses looking to delve into the world of headless technology. With Styla, Blackbit digital Commerce has a technology that can be offered to small businesses that are just getting to grips with headless technology.

Stefano Viani, CEO Blackbit.png

"Thanks to Styla's innovative technology, our store tripled performance and ecommerce metrics improved by miles. I recommend Styla to anybody who takes ecommerce seriously."

Stefano Viani, CEO Blackbit digital Commerce

Stefano Viani, CEO Blackbit.png

"Thanks to Styla's innovative technology, our store tripled performance and ecommerce metrics improved by miles. I recommend Styla to anybody who takes ecommerce seriously."

Stefano Viani, CEO Blackbit digital Commerce

Blackbit digital Commerce went live on Styla in November 2023. And the performance numbers on on Google's Lighthouse Speed speak for themselves:

  • The overall performance went up from 37 to 93.
  • Styla provides the missing SEO boost to reach the total score of 100.
  • The fast loading time is reflected in a Speed Index of only 2.1 seconds.

All to reduce loading times and provide a mobile optimized shopping experience, resulting in a boost of performance metrics (e.g. conversion rate, revenue). 

Blackbit digital Commerce.png
Performance comparison: before and after installing Styla


Upgrade your store and boost its performance

These benefits are just a few clicks away:

Styla Frontend - Fastest technology to boost ecommerce metrics
Incredible speed: The fastest possible setup for your store leads to drastic conversion improvements
Styla Frontend - PWA functionality for smooth shopping experience
Progressive Web App: The cutting edge standard for mobile presentations will give you a boost in SEO and usability
Styla Frontend - No code editor
No-code editing: Whatever you want to change in Styla, you just do it yourself. No IT required

Write your own success story!