- Shoppable Content
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What Is Shoppable Content?
- by Olga Rabo
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Ever since the invention of E-Commerce in 1979, the way people shop has dramatically changed. Before, retail was all about location, location, ...
Shoppable Content
- Resources, Shoppable Content
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How Articles & Videos Are Made Shoppable [INDUSTRY REPORT]
- by Ula Lachowicz
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Over the last few years, content has become a new buzzword in the marketing world. Companies are spending LOTS of time and LOTS money on it, tr...
- Shoppable Content
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11 Brilliant Examples of Shoppable Content
- by Olga Rabo
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With shoppable content currently on the rise, the retail industry is experiencing significant changes in the way it advertises products. From ...
- Content Commerce, Shoppable Content
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How Content Transformed The E-Commerce Industry
- by Olga Rabo
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"Sometimes I would buy Vogue instead of dinner. I felt it fed me more." — Carrie Bradshaw This famous quote by a fictional fashionista from ...
- Shoppable Content
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9 Reasons To Invest In A Shoppable Magazine (Part II)
- by Franz Riedl
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This article is part II of the previous blog post. In part one, we highlighted the first 5 reasons to invest in a shoppable magazine - a conte...
- Shoppable Content
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9 Reasons To Invest In A Shoppable Magazine (Part I)
- by Franz Riedl
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With the rise of shoppable content, everything is currently undergoing a “shoppability test’: from social media, with its pins and Instag...
- Shoppable Content
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The Age of Shoppable Content
- by Ula Lachowicz
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Since the online shopping experience is becoming more and more significant, brands are permanently looking to improve the purchase journey. Und...