Ever since the invention of E-Commerce in 1979, the way people shop has dramatically changed. Before, retail was all about location, location, ...

Over the last few years, content has become a new buzzword in the marketing world. Companies are spending LOTS of time and LOTS money on it, tr...

With shoppable content currently on the rise, the retail industry is experiencing significant changes in the way it advertises products. From ...

"Sometimes I would buy Vogue instead of dinner. I felt it fed me more." — Carrie Bradshaw This famous quote by a fictional fashionista from ...

This article is part II of the previous blog post. In part one, we highlighted the first 5 reasons to invest in a shoppable magazine - a conte...

With the rise of shoppable content, everything is currently undergoing a “shoppability test’:  from social media, with its pins and Instag...

Since the online shopping experience is becoming more and more significant, brands are permanently looking to improve the purchase journey. Und...